Social Media is catching on in the industry. By integrating social media information into business functions that not only capture actual customer sentiments but also offer various touch points to improve customer interactions and experience, we have built comprehensive end-to-end expertise in Social Media Strategy and Analytics for managing business-to-consumer (B2C) and business-to-business (B2B) transactions.
Our social media consultants provide:
- Strategy: Overarching Social Media and Social Customer Relationship Management (CRM) strategy. For example, how your organization could use Social Media in its various forms and based on your business realities; what is the most effective channel for social communication; what is the most effective customer segmentation strategy; how to engage with customers on social channels.
- Tools: Tool choice advisory and direct access to world class automated social media analytics (SMA). Tools at each stage of Social Media‘s application through our SMA Partners
- Managed Service: Complete managed services for enhanced analytics and reporting from our SMA experts