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Cricket World Cup 2015: Review of South Africa vs New Zealand via Socio

Posted by: Socio Team On March 25, 2015 06:24 PM

Will SA finally shed the chokers tag, or will the six time semi-finalists finally cross the hurdle this time!!

With all eyes on which of the two teams would make it to their first World Cup Finals, social media was abuzz with conversations around it. We at Tech Mahindra bring to you, all the analyses of conversations on match day.

Analysis

The buzz peaked when match resumed post rain interruption, with plenty of enthusiasm around AB de Villiers’s capabilities & Brendon McCullum’s aggressive batting. The second peak was after New Zealand’s stunning victory, with sympathy in abundance for South Africa’s well fought campaign that came to a halt.

CWC 2015_ SAvsNZ

Expectations of a repeat blitzkrieg by Martin Guptill, and face-off between New Zealand’s pace battery & AB de Villiers were most talked about.

CWC 2015_ SAvsNZ

Twitter continued to be the most preferred channel accounting for 60% impressions during the game.

CWC 2015_ SAvsNZ

Sheer love for the game was at display, with Indian cricket fans taking to social media in large numbers for a neutral game. New Zealand, although has a significantly lesser population shows on the buzz trend chart.

CWC 2015_ SAvsNZ

@bhogleharsha, @kiranshaw and@rameshsrivats were some of the most influential twitter handles.

CWC 2015_ SAvsNZ

CWC 2015_ SAvsNZ

CWC 2015_ SAvsNZ

Audience demographic confirms to what we saw in earlier games, with youngsters in the 13-30 age group contributing to over 60% of conversations. And undoubtedly, men have only one thing on their mind - “#WeWontGiveItBack”!!

CWC 2015_ SAvsNZ CWC 2015_ SAvsNZ

We expect the social media chatter to go up multi folds, when the defending champions take on Australia at SCG on Thursday. Stay tuned for more exciting insights on CWC2015 powered by Socio.

If you would want to know more about the platform, write to us in comments below or drop a mail to connect@techmahindra.com

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