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CATEGORY: Brazil Diaries 2014

Future of sports: In-Match Computing

We are in the middle of a football world cup which will go down in history as the most hi-tech and interactive yet. From goal-line technology – where a vibration to the referee's watch and the word ....

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  • POSTED BY : Team TechMahindra on July 09, 2014 11:29 AM
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Sports Marketing & TechM Solutions, Connected.

Play globally, win locally. That seems to be the motto on sports marketing in 2014 as it evolves into a multi-layered revenue generating model for various sectors – from tourism to Information ....

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  • POSTED BY : Team TechMahindra on July 07, 2014 04:16 PM
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Tech Mahindra, Football and the spirit of Rise™

2010 was a defining year. Africa hosted the first football world cup on its soil and the tournament in South Africa was redefined by Tech Mahindra’s ground-breaking and visionary IT solutions and ....

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  • POSTED BY : Team TechMahindra on July 04, 2014 02:42 PM
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TechM connects Multi-media world of sports!

Sporting event managers are increasingly using technology to communicate with consumers and, in doing so, they are increasing both their top-line growth and intimacy with fans. 2013 saw some major ....

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  • POSTED BY : Team TechMahindra on July 04, 2014 02:39 PM
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Connected Economics of the Soccer World Cup

This World Cup is the most expensive one yet, with estimates of Brazil’s total expenditures hovering around $14 billion—including more than $3.6 billion spent on 12 new and renovated stadiums. That’s ....

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  • POSTED BY : Team TechMahindra on July 04, 2014 02:34 PM
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Connecting the world through Football!

In the US, they call it soccer. The rest of the world calls it football. But this year the Football World Cup frenzy is catching up in US too, where soccer doesn’t normally score big. As their team ....

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  • POSTED BY : Team TechMahindra on July 03, 2014 10:08 AM
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Sports and Technology. Connected.

What connects football and an IT company? It is indeed the celebration of the spirit of the game and the joy of connecting technology with a phenomenon of such a large magnitude. And in 2014, the ....

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  • POSTED BY : Team TechMahindra on July 03, 2014 10:04 AM
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TechM connects with Brazil 2014

If you thought that IT people were nerds, think again! Because at TechM, we have invaded Brazil during the FIFA World Cup – from the streets of Sao Paulo to the beaches of Copacabana. Yes, we have ....

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  • POSTED BY : Team TechMahindra on June 30, 2014 05:40 PM
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INDIAN FOOTBALL NEEDS A JAMES BOND MARTINI

I have been itching to do this for some time now, but guess now’s the time to start it. Talk a little bit about Indian football. Hold it right, ‘cause I know what’s coming. What’s there to talk about ....

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  • POSTED BY : Nidhi Gulati on June 27, 2014 06:15 PM
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