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The Path Forward for Electric Vehicles:
A Consumer's Perspective
Wednesday, June 17, 2020 | 10:00 AM – 11:00 AM EST

Objective

Electric Vehicles have rapidly gained popularity over the past few years. With automotive manufacturers trying to design and develop the perfect EV with a glitch-free ride, luxurious interiors, and an easy to use system, there will be over 500 models of Electric vehicles globally by 2022.

We conducted a research across EV owners to better understand their behaviors, motivations, and the experience they expect to have with their vehicles. There were three strong categories of insight that we discovered:

  • The early adopters
  • Those that expect great driving experience
  • Those that are excited by the differentiated driving experience of their cars

This webinar sheds light on the human behaviors that influence EV ownership and what kind of technology is required to make a best in class model through highly scalable solution & optimized infra for end to end automation.

In this one hour session, you will learn:

  • The highs and lows of the EV owner’s journey
  • How to make the ownership experience more compelling for future EV car owners
  • How to visualize the features for a Minimum Viable Product
  • Design consideration through Cloud, Responsive UI & End to end Devops
  • What marketers should know about the personality of a customer buying an EV
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Our Speakers

Hushedar Mehta
Head – Automotive Business Unit, Tech Mahindra
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Hushedar Mehta

Head – Automotive Business Unit, Tech Mahindra

Hushedar Mehta (known to his peers as “Hush”) is the Executive Vice-President of Tech Mahindra Automotive Business Unit, responsible for leading the organization’s IT & Business relationships towards Digital Maturity.

Having cultivated 22+ years in executive leadership roles, Hush is a proven transformation leader with natural instincts in complex, high-growth, B2B2C environments. Hush is driven by international business, turnarounds, joint ventures, and co-innovation between small and large corporations. Hush’s goal is to help Tech Mahindra’s customers solve their most pressing business problems using technology and consulting. Hush is a resident of Michigan.

Greg Hamilton
Senior Experience Researcher MadPow, A Tech Mahindra Company
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Greg Hamilton

Senior Experience Researcher MadPow, A Tech Mahindra Company

Greg Hamilton is a human factors specialist and experience researcher at Mad Pow, where he helps clients uncover and leverage strategic insights from users. Greg has years of experience in user research, usability engineering, and design research, and has conducted research in automotive, medical device regulatory, higher education, pharma, consumer, and government sectors. Greg holds a psychology degree at Bard College, and a master’s in Human Factors in Information Design at Bentley.

Ramanand Perianayagam
Senior Enterprise Architect Tech Mahindra
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Ramanand Perianayagam

Senior Enterprise Architect Tech Mahindra

Ram Anand is the senior enterprise architect at Tech Mahindra. Ram Anand has diverse IT Experience in the Fields of Enterprise Architecture, infrastructure Engineering, Application Development & Maintenance, Cloud native solutions driving complex solutions and transformation tracks cutting across multiple lines of Business leading effecting the top line and bottom line. Ramanand represents the Enterprise Architecture Services – CTO’s Office and is also the solution Lead for enterprise verticals in US region.

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