Thinkforce 2026 Event: Agentic AI Demos & ROI Insights

Agentic AI in Action

Go beyond copilots. Build your digital workforce with Salesforce Agentforce and Tech Mahindra

Thinkforce 2026, in collaboration with Salesforce, explores meaningful agentic AI deployments, ROI, and governance beyond just copilots. Join Salesforce and Tech Mahindra leaders for demos, panels, and networking. Discover use cases, KPIs, and a 90-day pilot to build your digital workforce.

Event Starting In

Solution Demos: Agentic AI in Action

Experience hands-on demos showcasing how agentic AI transforms media, sales, and operations:

Ad Sales Proposal Assistant

Recommends churn-save offers using tenure, QoE signals, payment history, and content affinity. Generates talk tracks and bundles with supervised interventions and audit trails.

Content Operations Assistant

Triages and schedules live/broadcast issues across encoders, ad insertion, CDN probes, and devices. Notifies producers and venue managers in real time.

Auto Media Planner

Builds cross-channel media plans and I/Os from opportunity data, inventory, and audience segments. Applies yield rules, brand safety checks, and human review before execution.

Field Dispatch and Venue Ops Assistant

Keeps dispatchers informed of escalations and changes, ensuring smooth coordination across venues and field teams.

Subscriber Care and Retention Assistant

Accelerates campaign workflows—briefs, creative checks, localization, rights validation—while ensuring compliance and governance through immutable logs.

Agenda
01
Keynote Address
04:00 - 04:15 PM
02
Package Solution Demos by Tech Mahindra
04:15 - 04:45 PM
03
Networking Break
04:45 - 05:00 PM
04
Session from Salesforce
05:00 - 05:20 PM
05
Panel Discussion
05:20 - 06:05 PM
06
Closing Remarks
06:05 - 06:15 PM
07
Swing, Savor and Socialize
06:15 - 08:00 PM
Meet our Leaders
Sumit Kumar Popli
Sumit Kumar Popli

President - Technology, Media and Entertainment (TME) Business, Tech Mahindra

Sunil Chauhan
Sunil Chauhan

Senior Vice President, Enterprise Application Platform Sales, Tech Mahindra

Rajan Khattar
Rajan Khattar

SVP and Business Head, Platforms and Software, Tech Mahindra

noel-kenehan
Noel Kenehan

Lead, AI Center of Excellence, Google

vijay-purbhe
Vijay Purbhe

VP, Sales Specialist, Tech Mahindra

Jason Perez
Jason Perez

Senior Director, Salesforce

alp-pekkocak
Alp Pekkocak

Senior Director of Product Management & Industry Solutions for Media & Entertainment at Salesforce

Bill Frazier
Bill Frazier

Principal Consultant, Tech Mahindra

When

Wednesday, 14 January 2026

Where

Top Golf (Chairman’s Suite), San Jose