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SVP, Global Head, Retail & CPG Vertical, Tech Mahindra
Sandeep Sharma is the Senior Vice President and Global Head of Retail at Tech Mahindra. He has 28+ years of cross-industry experience and extensive expertise in Retail and CPG strategy, digital transformation, solution design, process re-engineering and automation.
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Customers today operate in real time, moving seamlessly across channels, devices, and moments. They expect every interaction to reflect their current context, not past behavior. In this environment, relevance is not optional. It defines experience, loyalty, and growth.
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This white paper explores DPPs' core components, technological and regulatory foundations, and potential to revolutionize markets. It also outlines a strategic implementation framework and highlights its broad benefits.
