Posted by: Ajai Kumar

Accelerate, Innovate, Transform, Repeat - Engineer your Next. Now

The Need to Act Now to Emerge as Winners of the Future

“Yesterday is history, tomorrow is mystery, today is a gift, that’s why we call it the present”. –

It’s strange how this quote rings true for businesses – especially today, when luxury of time seems to have disappeared completely. The ones that previously had the leeway to drive transformation projects in two- or three-year phases are today compelled to scale digital initiatives in a matter of days or weeks.

As the pandemic forces employees, customers, and supply chains to get attuned to newer ways of working, now is the right time for companies to stop and ponder about what could have possibly restricted them to pursue bold digital actions in the past. As overwhelming as it may sound, today at this moment of crisis, is precisely the time for companies to boldly propel their digital agendas.

The Digital Mandate for the New Normal

  • As the proliferation of technology has disrupted business value chains in the past, the pandemic has set similar systemic changes in motion. These changes are not just restricted to socioeconomics, rather there are visible shifts in customer preferences and perceptions, service and product deployment models, cross-border supplier management and in every other aspect of business.
  • In such a world of accelerated change, the majority of companies will likely find them in situations where comprehending the future will become next to impossible. With so much uncertainty and few straightforward answers, companies need to focus on the near-term actions ‘now’. Such as:
    • a) Boost Product Development Velocity
    • b) Create Meaningful Customer Experiences
    • c) Build Alternative Revenue Pipelines
    • d) Prioritize Process Excellence and Quality
    • e) Foster Business Model Transformation
    • Fast Tracking Digital Transformation – Taking the Leap of Faith

      • Both digital natives and new market entrants are intrinsically led by a digital mind-set that seeks to disrupt an existing market or conspires to create a new one. Incumbents on the other hand, who are looking to subtly adapt need to embrace a similar thought process while boldly seizing the opportunities that arise.
      • After all, the ones that are able to not just adapt but also thrive in a dynamic market will essentially have their transformation projects underpinned by three key value drivers:
        • a) Accelerate: Pull the levers of efficiency, rigor, and productivity to accelerate outcomes of existing engineering initiatives
        • b) Invent: Collaborate with customers to expand ecosystems, create new products and deliver exceptional experiences
        • c) Transform: Incrementally recalibrate business processes and operations to cater to new market requirements.

      Watch this space for more on how you can Engineer Your Next. Now!


      Ajai Kumar

      Ajai is an accomplished and a seasoned business leader who believes in profitable growth by laying the foundation for innovative partnerships to help the customers serve their end clients better. He is a strict believer in leveraging the power of Engineering mindset to deliver exceptional experiences around products and platforms.

      Ajai Kumar is currently heading the Engineering Services for Americas @ Tech Mahindra. Earlier he was a President and General Manager of Sales at eInfochips, An Arrow Company. As a President and General Manager of Sales, Ajai Kumar is responsible for the growth of eInfochips in its key geographies. Apart from growing strategic accounts and opening new logos, his key focus will be to compliment the $30 Bill ecosystem of the parent group Arrow Electronics across its large base of customers and suppliers.