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Data Monetization
Leveraging data based insights to aid top line

TechM Programmatic AdXchange & DSP

Built on the latest AI / ML algorithms and Cloud Platforms, Tech Mahindra’s Mobile Programmatic Growth Solution is the most versatile solution in the ecosystem.

Benefits

  • Event-based bidding for SCALE - customized algorithms for your app
  • CPA / ROAS Optimization - only pay for events that matter to you
  • Complete Transparency - On supply and pricing
  • Campaign Management Dashboard - Managed and self-serve options
  • Real-time Reporting w/ Insights - Custom metrics w/ qualitative insights
  • Superior Creative Experiences - Interactive formats and A/B testing support

Core capabilities

  • Business Rules Management
  • Data Profiling
  • Data Comparison
  • Duplicate Analysis
  • Match and Merge
  • Data Reconciliation
  • Data Enrichment
  • Data Transformation
  • Dashboards & Reporting

Benefits:

  • Prebuilt DQ rules
  • Configurable Data Model
  • Reusable components for faster delivery and reduced costs
  • Domain specific validations
  • Ready-made visualization templates
  • Multi technology compatibility for new types of data and data stores

Dark Mode

One of the world's first website to run on Dark Mode by default.

Brightness Control

Adjust the brightness as suited.

Hibernate Mode

Save energy when you're not looking at your screen.

ECO
ENGINE
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The Eco Engine

Reduce your carbon footprint using any of these modes.
  • Dark Mode
    One of the world's first website to run on Dark Mode by default.
  • Brightness Control
    Adjust the brightness as suited.
  • Hibernate Mode
    Save energy when you're not looking at your screen.