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Human-Centered, Purpose-Driven Experiences

The future of CX starts here.
The best experiences are based on stories that immerse customers in your brand. Customer experience is the impression your brand leaves on your customers. It results from the journey they have with you–from discovering your offering to making a purchase. Customers' future interactions with your brand are directly related to their experience, so their journey must be as frictionless and enjoyable as possible. Tech Mahindra has invested millions acquiring iconic agencies in this space - BORN Group, Mad*Pow, Perigord, and The Bio Agency and others - to come together to craft the best strategies for your customers throughout every channel.
WATCH: The STELLA Video

Service Offerings

Strategy & Consultancy

Offers a range of strategic frameworks to optimize experiences and open up new areas of value for clients.

Product & Service Design

Our focus on the human experience is reflected in the activities and outputs we deliver throughout our practice.

Technical Delivery & Management

Our focus on the human experience is reflected in the activities and outputs we deliver throughout our practice.

Research & Testing

Research reveals what motivates your target audience, and testing helps spark innovative solutions.

Behavior Change Design

Theory and evidence, along with creative ingenuity, are used to identify and target behaviors.

Experience Design

Human-centered, purpose-driven design that engages audiences, builds trust, and reflects your brand and its personality.

Branding

We give your brand a story and voice, bringing it to life and allowing it to grow, pivot, and adapt.

Packaging Design

Our experience and creative processes help us to deliver designs that are both innovative and functional.

Sustainable Packaging

We help brands understand the financial benefit of embedding sustainable business practices into their packaging design decisions.

Creative

Developing beautiful, aspirational experiences that inspire customers.

Content

  1. Creating content that captivates audiences, bringing them closer to your brand.
  2. Earned media and owned media
  3. Brand activation and amplification

Commerce

Building intuitive, useful, and accessible eCommerce solutions that power the transaction.

Explore Our CX Experts

Solution Framework: Stella

The best way to conquer the stars is to be one. In 2020, TechM introduced Stella — a strategic framework designed to project your eCommerce solution out of this stratosphere. With Stella, brand strategy, behavioral data (across channels) and books of record (tech) work together harmoniously to deliver exceptional customer experiences.

Brand Experience

By combining experience strategy, technology, and business transformation, we’re able to deliver aspirational brand experiences to our clients across all touchpoints.

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Behavioral Experience

We leverage behavioral science and motivational insights to create borderless, end-to-end experiences.


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Book of Record

Customer relationship management (CRM) systems are the bedrock of a customer-centric organization, where data is captured and used to understand the customer better.

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Our Partner Ecosystem

And Over 40 Other Partners

Leading
The Way

Case Study: The BIO Agency Transforming Scotiabank's Financial Services in Canadian Market
Case Study: MAD*POW's Omnichannel Design Project for USAA
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